This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

LIMITED TIME: FREE SHIPPING ON $40+ ORDERS AFTER DISCOUNTS APPLIED

FREE MINI MAGIC MYST WITH PURCHASE OF MAGIC TREATMENT!

FREE SCRUNCHIE ON PURCHASES OF $50+ (AFTER DISCOUNTS)

YEAR-END BUY MORE, SAVE MORE SALE!

15% Off $25+ | CODE: SAVE15
20% Off $50+ | CODE: SAVE20
30% Off $75+ | CODE: SAVE30
40% Off $100+ | CODE: SAVE40

Shop All

MAGIC OF THE HOLIDAYS!

Gift healthy, repaired hair with our All-Star Magic Holiday Kit that includes a FREE detangling comb!

SHOP NOW

VISIT OUR HOLIDAY SHOP!

Gift good hair days with our limited-edition kits for everyone on your list!

SHOP NOW

NEW! MAGIC TREATMENT

REPAIRS

Targets + repairs broken bonds to enhance strength without buildup

HYDRATES

Helps balance moisture levels beneath the cuticle—even during repair

SMOOTHS

Helps seal + smooth the cuticle to de-frizz + defend against damage

REPAIRS WITH SCIENCE… WORKS LIKE MAGIC IN 1 USE*

REPAIR. HYDRATE. SMOOTH.
3 TREATMENTS IN 1 MASK.
MAGIC TREATMENT

SHOP NOW

3 TREATMENTS, 1 POWERFUL REPAIR MASK

In just 1 use* experience the lasting, restorative results of three powerful treatments in one fast-acting, damage-fighting mask.

Magic Treatment acts as a:

Repairing Treatment to repair damaged bonds only without weighing down healthy sites.

Hydrating Treatment to replenish vital hydration + lock-in moisture.

Smoothing Treatment to seal the cuticle + protect against all forms of damage.

*Strength results confirmed in a clinical study using Magic Treatment Leave-In Hair Repair Mask on bleached hair.

SHOP NOW

NEW + IMPROVED BOOSTERS

STRENGTH

Powerfully + instantly reinforces damaged hair

MOISTURE

Hydrates + protects against moisture loss

SMOOTH

Calms stubborn frizz + adds weightless shine

LEVEL-UP YOUR CONDITIONER

TARGETED REPAIR, CUSTOMIZED BY YOU.
PRE-CONDITIONER BOOSTERS IN
SMOOTH, STRENGTH + MOISTURE

SHOP NOW

SUPERCHARGE YOUR CONDITIONER

Boost. It. Up. A few sprays of our active-ingredient pre-conditioner Boosters amplify the benefits of your chosen conditioner or rinse-out mask.

Each Booster formula:

• Helps you customize care to your exact hair concerns.

• Provides instant, visibly healthy results.

• Can be applied alone with your chosen conditioner or mixed-and-matched (use all 3).

Available in 3 targeted formulas to address the most common hair concerns: SMOOTH, MOISTURE + STRENGTH.

SHOP NOW

I’m a hairstylist so I’m very picky about what products I use, and I can tell you and vouch that this protect BLEW MY MIND! After one use it transformed my hair in a way that I’ve never experienced with any other product in all the years I’ve done hair. BUY IT!!!

Courtney B.

Love this leave in hair treatment. I had trouble getting product out but luckily you only need a little bit to work in your hair. I love how it makes my hair feel and it smells great not to overpowering. Will be repurchasing again.

Yvette

I've tried several leave in treatments over the years, and a lot of them leave my hair feeling weighed down with residue. This does not do this at all. I purchased 2 bottles, because my son has long curly hair that he struggles to control. We both absolutely love this. I will definitely purchase again.

Rebecca C.

BEST SELLERS

Small Icon that says 'Free Gift'
Small Icon that says 'Free Gift'
Small Icon that says 'Free Gift'
Small Icon that says 'Free Gift'

COMMITTED TO THE INDUSTRY WE LOVE

Join our Professional family to receive wholesale pricing, commission, rewards + more! No minimum order required to join.

JOIN THE FAMILY

Cart

No more products available for purchase

Your cart is currently empty.